Earn your masters in digital marketing.

INDUSTRY VALIDATION BY

EXPERT

DURATION

2 Yrs Part Time

DELIVERY

Online

Masters in Digital Marketing

Graduates of this program are amongst an exclusive network of in-demand, influential digital marketing specialists whose expertise qualifies them for Management and Director level positions.

The Masters in Digital Marketing is designed to give you an advanced understanding and skillset needed to implement and manage a successful digital marketing strategy. You will also complete a thesis that will give you valuable, specialist, influential knowledge in the field.

$10735

Module Overview

MODULE

Introduction

The Masters in Digital Marketing will give you the knowledge and skills that will place you among the top digital marketing professionals in the world.
6 MODULES

Communications & Consumer

Throughout these modules, you will learn about the concept of strategic management and reporting, and how to address the complexities of planning. You will be able select and develop a successful digital strategy.
10 MODULES

Search Marketing

Students will gain advanced knowledge of all search streams including Search Engine Optimization (SEO), Pay-Per-Click (PPC) and analytics. You will be equipped to build effective search marketing campaigns that convert.
10 MODULES

Social Media Marketing

Successfully manage, monitor, and analyze your social media efforts. Learn to effectively leverage social media to build your brand and credibility.
4 MODULES

Mobile Marketing

Understand the mobile marketing landscape, from segmentation of audiences to campaign optimization. Discover the value of advertising across the mobile purchasing cycle to successfully target audiences and maximize conversions.
5 MODULES

Digital Strategy & Planning

Acquire a complete understanding of digital strategy and planning and how to integrate it alongside your traditional marketing channels. You will formulate a comprehensive digital marketing strategy that will impress board-level decision makers.
4 MODULES

Ecommerce & Email

Explore additional areas of digital marketing including Display, Email, and eCommerce. Learn to plan and budget for Digital, Email and eCommerce campaigns.
STAGE II

Thesis Development

In Stage II of the Masters Diploma, you will experience a series of online webinars and begin development of your thesis. You will choose a digital area of focus, conduct research and refine your analytical skills.

Our Courses

Become a Certified Digital Marketing Master

Comprised of digital leaders such as Google and Facebook, our Syllabus Advisory Council informs and validates our learning content to ensure it is cutting-edge, relevant and technically accurate.

95%

OF GRADUATES ARE CURRENTLY EMPLOYED

88%

ARE WORKING AT SENIOR OR MANAGEMENT LEVEL

81%

WERE PROMOTED AFTER COMPLETING THE DIPLOMA

Demand in the Market to fill the Digital Skills Gap

The Institute of Digital Marketing can help you, or your organization meet and exceed the digital skills demand of the modern workforce.

The digital revolution has transformed the landscape of business, making digital skills and capabilities more important to the workforce than ever. However, many organizations find a lack of skilled digital professionals available, and we know that digital skills are crucial to success.

Whether you’re an individual starting your career in digital marketing, an organization enhancing the digital skills of your employees, or an educator adding digital training to your curriculum, the Institute of Digital Marketing can help you reach your goals.

Industry Validated Programs

The Institute of Digital Marketing has a Syllabus Advisory Council representing some of the world’s largest and most prominent digital brands. The Advisory Council ensures that our programs are consistent and up-to-date with the recognized standards in digital education.

With over 20,000 graduates of our programs in 80 countries worldwide, the programs we provide have been used by more digital professionals to a single digital education standard than any other certification body. This includes some of the world’s leading companies such as Google, Facebook and Microsoft.

We can work with you, or your organization to assess, train and qualify your digital training needs.

Success Stories

A digital certification from the Institute of Digital Marketing can empower you with the skills and knowledge you need to take control of your career and maximize your potential – just ask the students who have completed a certification!

Davin Kelly

“Having gained an introduction to the digital field at Epsilon, I realized there were many more areas to explore and gain knowledge in. Digital marketing is a key part of a successful business, and is a career path I decided to pursue.”

Kelly Herbst

“I had heard a lot of reviews from people in the industry about the benefits of Digital Marketing Institute in this area. Additionally, the chance to learn from the very tenured lecturers that they have on staff was the main draw for me.”

Anna Maldovan

“Between the course management team, comprehensive learning content and weekly blogs on the Digital Marketing Institute website, I felt that my learning experience was very well supported overall.”

How strong are your digital skills?

Digital Marketing, Digital & Social Selling, Strategy and Planning, Social Media, Mobile, Search Marketing… What course works best for you?

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Study online with the Institute of Digital Marketing

Study Time: 2 Yrs Part Time
Assesssment: 3 hr Multiple Choice Exam
Resources: Video lectures, Slides, Practical Exercises

 USD $10,735.00

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