Earn your postgraduate diploma in digital marketing.

INDUSTRY VALIDATION BY

ADVANCED

DURATION

130 Hours

DELIVERY

Online

Become a Certified Digital Marketing Leader

Transform your digital marketing career and dramatically increase your digital marketing ROI with this certification. Feel confident in your ability to employ digital marketing strategies and campaigns beyond boardroom level.

The Postgraduate Diploma is suitable for traditional and digital marketers looking to upgrade and validate their skills through a globally recognized program. Delivered by world-class digital marketing experts, this program will prepare you with the most up-to-date tools, knowledge, and skills within the industry.

$5365

Module Overview

GENERAL

Introduction

This course occurs over six streams which prepare you with the tools and framework needed to not only meet the challenges of today’s economy, but also future challenges.

6 MODULES

Communications & Consumer

Develop and execute a well-considered, highly effective digital strategy. Prepare to encounter complexities in your planning and gain an understanding of the concept of strategies management and reporting.
1O MODULES

Social Media Marketing

Learn how to leverage social media to partake in conversations, build your brand, and credibility. Understand how to manage, monitor, analyze and evaluate your social media efforts.
10 MODULES

Search Marketing

This stream will give you the skills you need to implement effective search marketing campaigns. You will gain an understanding of the knowledge and skills of all search disciplines, from PPC to SEO and analytics.
4 MODULES

Mobile Marketing

Gain the technical skills and knowledge you’ll need to create and implement an effective mobile marketing strategy. Learn how to optimize your applications for mobile devices and increase conversions.
4 MODULES

Ecommerce & Email

There are several modules within this stream of the course which cover: eCommerce, Digital Display Advertising, Email Marketing and user focused web design.
5 MODULES

Digital Strategy & Planning

Here, you’ll learn to plan, budget and resource your overall digital marketing campaigns. Starting with budgeting, selecting personnel and analytics, to reputation management and social customer service.

Our Courses

Become a Certified Digital Marketing Leader

We ensure that our courses are up-to-date, relevant and accurate with our Syllabus Advisory council comprised by some of the industries digital leaders such as Google and Facebook.

95%

GRADUATES ARE CURRENTLY EMPLOYED

88%

WORKING AT SENIOR OR MANAGEMENT LEVEL

81%

PROMOTED AFTER COMPLETING THE DIPLOMA

Digital Skills Gap

The Institute of Digital Marketing can help you, or your organization meet the digital skills demand of the modern workforce.

The digital revolution has transformed the landscape of business, making digital skills and capabilities more important to the workforce than ever. However, many organizations find a lack of skilled digital professionals available, and we know that digital skills are crucial to success.

Whether you’re an individual starting your career in digital marketing, an organization enhancing the digital skills of your employees, or an educator adding digital training to your curriculum, the Institute of Digital Marketing can help you reach your goals.

Industry Validation

The Institute of Digital Marketing has a Syllabus Advisory Council representing some of the world’s largest and most prominent digital brands. The Advisory Council ensures that our programs are consistent and up-to-date with the recognized standards in digital education.

With over 20,000 graduates of our programs in 80 countries worldwide, the programs we provide have been used by more digital professionals to a single digital education standard than any other certification body. This includes some of the world’s leading companies such as Google, Facebook and Microsoft.

We can work with you, or your organization to assess, train and qualify your digital training needs.

Success Stories

A digital certification from the Institute of Digital Marketing can empower you with the skills and knowledge you need to take control of your career and maximize your potential – just ask the students who have completed a certification!

Davin Kelly

“Having gained an introduction to the digital field at Epsilon, I realized there were many more areas to explore and gain knowledge in. Digital marketing is a key part of a successful business, and is a career path I decided to pursue.”

Kelly Herbst

“I had heard a lot of reviews from people in the industry about the benefits of Digital Marketing Institute in this area. Additionally, the chance to learn from the very tenured lecturers that they have on staff was the main draw for me.”

Anna Maldovan

“Between the course management team, comprehensive learning content and weekly blogs on the Digital Marketing Institute website, I felt that my learning experience was very well supported overall.”

How strong are your digital skills?

Digital Marketing, Digital & Social Selling, Strategy and Planning, Social Media, Mobile, Search Marketing… What course works best for you?

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Study online with the Institute of Digital Marketing

Study Time: 130 hrs
Assessment: 3 hr Multiple Choice Exam
Resources: Video lectures, Slides, Practical Exercises

 USD $5,365.00

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